For Coaches
Coaches & School Admins
What coaches and school administrators should know about Athlete Merch. Every store belongs to an individual athlete, built around that athlete’s artwork, and independent from the school.
Articles
Does Athlete Merch use our school’s marks?
No. School marks, uniforms, and trademarks never appear on merch.
No. School names, logos, mascots, uniforms, and trademarks never appear on products. Our design team creates all artwork, so protected school property cannot make it onto merch. If you ever see something that concerns you, email info@athletemerch.com and we will address it immediately.
Does the school need to be involved?
Stores belong to individual athletes. Schools have no role.
No. Stores belong to individual athletes and their families. Schools, coaches, and administrators have no role in running a store, and nothing is sold on behalf of a school or team.
What are athletes actually agreeing to?
Athletes license their own artwork. Minors need parent consent.
Athletes license their own artwork to their own merch store. That is the entire arrangement: custom products featuring the athlete, sold through Shopify checkout. Minors need parent or guardian consent.
I have questions about a specific athlete or situation.
Email info@athletemerch.com and our team will respond.
We are happy to talk. Email info@athletemerch.com and our team will respond.
Also helpful
Still have a question? Email info@athletemerch.com and we will respond.